The Whitest Kids U Know's animated comedy Mars is a testament to the resilience of creativity in the face of tragedy. The film's journey from a vague idea to a fully realized production is a fascinating tale of perseverance and the power of collaboration. What makes Mars truly remarkable is how it navigates the challenges of making a space-set comedy, especially after the loss of founding member Trevor Moore. The project's evolution, from a fun lark to a heartfelt tribute, is a testament to the enduring spirit of the WKUK team.
The film's origins can be traced back to the early 2010s when the WKUK crew first started writing Mars as a potential movie. However, the scope of the project was initially deemed too absurd, leading to numerous drafts and format changes. The team's dynamic and their shared love for comedy writing became the driving force behind the project. Zach Cregger, one of the co-founders, reflects on the process, stating, 'We had so many things that we would always start writing, with some vague idea that it would be fun to turn it into a movie, but really the process was the joy.'
The turning point came during the pandemic when the team decided to embrace the low-budget aspect and shoot the movie in their garages using blue screens. This decision not only allowed them to maintain creative control but also fostered a sense of community and shared purpose. The idea of making Mars an animated film, as suggested by Moore, further enhanced the project's potential, enabling the team to bring their imaginations to life without compromise.
The crowdfunding campaign, which raised approximately $300,000, was a significant milestone. At the time of Moore's death, the project was about 60% complete, with character design, concept art, and dialogue recording already done. The team had assembled the structure and jokes, and the radio play was in the process of being edited. The loss of Moore was a devastating blow, not only personally but also creatively, as he was the driving force behind the WKUK's comedic vision.
Despite the tragedy, the production process continued, with Cregger taking on the role of a supportive contributor. He acknowledges the emotional toll of the process, stating, 'Trying to navigate [production] while listening to the voice of your dead best friend is brutal.' The film's director, Sevan Najarian, played a crucial role in guiding the project, allowing Cregger to focus on his contributions while also being mindful of the emotional impact of Moore's loss.
The long gestation of Mars is a double-edged sword. On one hand, it allowed the team to refine the script and structure, ensuring a more polished final product. On the other hand, it may have dulled the initial spark of creativity. Cregger ponders this dilemma, wondering if the project would have been better if it had been crowdfunded as an animated movie earlier. However, he also acknowledges the sense of play and creativity that the WKUK embraced, which is crucial for the art of making films.
Mars is now screening in theaters across the country, offering audiences a unique blend of humor, heart, and creativity. The film's journey from a vague idea to a fully realized production is a testament to the power of collaboration and the enduring spirit of the WKUK team. It serves as a reminder that even in the face of tragedy, creativity can thrive and inspire, leaving a lasting impact on audiences and the industry at large.